I hate to break it to you, but designing a website is more than just throwing pretty colors and fonts together and calling it a day. Website design involves marketing tactics, creative processes, and branding strategies to nail a business’s objective or goal. That’s why it’s so important – before any “design” work even begins […]

Do you love your site? If you answered no, then keep reading. A website serves a distinct purpose for your brand and your business – marketing it. A website is a powerful tool that needs to be used advantageously for your business. Your website should promote your work, tell potential clients why they should work […]

Having opt-ins for an enticing lead magnet is one of the best ways to grow your email list quickly and effectively. But, do you know exactly where opt-ins should be placed in order to produce the most successful conversion rates? I want to share the top 5 places to put opt-ins on your website so […]

Web Designer and Web Developer seem to be terms that get flung around without a solid understanding of what each term actually entails. I totally get it! A web design vs. web developer sound and look similar, but they are actually two very different roles and involve very different tasks.  That’s why I want to […]

Whether you are a graphics designer, website designer, a copywriter, a client or completely new to this online business world, you might not know all the terms and jargon being thrown around out there. And that’s okay! Sometimes it’s not your specialty nor do you work in the field to even know some of these […]

As entrepreneurs and small business owners, we invest in a website for our business for several reasons, but mainly to land customers or clients, right? That means we need to have a website that converts to sales like it’s going out of style. Now, a high converting website has many different elements that need to […]